Hyderabad: India is the second largest market in the world for elevators after China. The elevator market is estimated at $1.1 billion, and is growing at a rate of 4 per cent year-on-year. Otis India is growing at a rate of 15 per cent with a portfolio of about one lakh units. In addition to residential, office and commercial, the company sees growth opportunities in airports and metro rail projects across India. Among cities, Hyderabad has been one of the growth markets for the company.
Sebi Joseph, president, Otis India, told Telangana Today, “We have been seeing consistent orders from Hyderabad market across verticals. The city’s real estate has been maintaining a healthy growth rate in the past few years, surpassing many top cities.”
Manufacturer and maintainer of people-moving products — elevators, escalators and moving walkway, Otis is working with Hyderabad-based developer GAR Corporation on three of its office spaces to provide over 120 units including 60 high-rise with a maximum speed of 4 metres per second elevators.
Otis, which has provided 10 elevators to the world’s tallest statue, The Statue of Unity located in Gujarat, is also catering to key transportation projects in Hyderabad. The company has provided over 530 units to the Hyderabad Metro Rail, which is the largest single contract in Indian elevator industry’s history so far. It is also working with Hyderabad international airport to supply 146 elevators and escalators for its expansion.
The company is providing 34 units to Aurobindo’s Galaxy Towers located at HITEC City. It is also working with Hyderabad-based My Home Constructions on multiple projects including Bhooja, Avatar, Divija – The Skyview, and Mangala covering around 300 units.
Design and innovation
He informed, “We have a LEED design development centre in Hyderabad, which focuses on the internet of things, cloud and mobility with thrust on software and embedded control to support the global engineering team. The Hyderabad team consists of around 200 engineers.”
The company has made 12 new launches in the last 5 to 6 years in the residential sector. There are products for every price point including affordable housing. More innovations will happen on the digital front.
“We are looking at personalising the elevator experience. Technology interventions such as e-call and smart elevators will minimise touch points, hence reducing the risk during Covid times. We have also launched a pilot of service transformation, where mechanics are given iPhones and they measure the health of the elevator and share it with the customer for better building management and repair planning,” Sebi Joseph added.
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